Talk to the executives of any sports organization and they will tell you they are committed to winning. Bullshit. If this is true why is it that the same teams are always on or near the top?

How come certain teams always find that athlete that perfectly fits their need? Or, how does Kevin Durant show up in a Golden State uniform when they already have the best team in the league. Oh, they have more money (yes, some do) and it isn’t about that. I see, it’s about the coaching. Great person to blame it on. If it’s not that, the other management folks are smarter so let’s fire the guy we hired and hire someone else.

All I have said is that it’s akin to moving the deck chairs around on the Titanic to prevent it from sinking.

Let’s look at a couple of things that might really make a difference. Please don’t immediately reject what I am going to say. Try it on; wear it around for awhile.

I am proposing that organizations that are consistently losing have a culture that doesn’t have a powerful relationship with failure. They “cover their ass” when it comes to failure. They are resisting the only opportunity they have to learn. If we are not learning, there is no growth. No growth leads us to repeat past failures.

I am saying that you should not only identify the facts of the failure, but to commit to practice the actions you choose to make. Greatness only comes from consistent practice and continuing to acknowledge the next failure. It is a process, not a quick fix.

One more thing … what is lurking in the background is survival. We attempt to avoid the threat of survival with the actions of a victim. The nature of being a victim is feeling powerless in the face of our circumstances. Being great takes the willingness to take a risk and never, ever quit.

Get this—a weak relationship with failure will insure you ultimately fail. There is no quit in commit.

If you want to be powerful in the face of adversity call Coach Todd at 602.391.5436.